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Chapter 129 A Warm Celebration



Chapter 129 A Warm Celebration

Chapter 129 A Warm Celebration

Yang Du is trending on social media again.

#Youngest recipient of the Flying Apsaras Award in history#

One marketing account wrote in an exaggerated way: "Yang Du must have been the biggest winner of the Feitian Awards last night. He won the Children's Song Award with 'Singing and Smiling' and the Ethnic Song Award with 'Today is Your Birthday'."

With two wins out of four nominations, a success rate of 50%, he became the youngest recipient of the Feitian Award in history at the age of 21.

The comments section was equally lively, filled with praise, envy, jealousy, and well wishes for good luck.

Another report takes a different approach.

According to the data, the average viewership rating for this year's Feitian Awards was 1.1%, with a peak of 1.8%. The highest viewership rating occurred when Yang Du won the Feitian Award for the second time.

It's worth mentioning that this is the highest viewership rating for the Feitian Awards in the past five years.

With the rise of internet streaming media, traditional television ratings have been declining year by year. A gala with a rating of over 1 is considered a hit, let alone the Feitian Awards, which is jokingly referred to as an awards ceremony for middle-aged and elderly people.

It's easy to see that Yang Du, this new face, has brought a large number of young viewers to the Feitian Awards.

The previous debate about whether Yang Du brought in higher ratings for the Feitian Awards or whether the Feitian Awards cemented Yang Du's legacy can now be considered settled; to a certain extent, they mutually benefited each other.

This report was relatively restrained, but the other one was less polite, also starting with ratings and raising a question:

Does the Feitian Award need an injection of fresh blood?

The article states: "It is an indisputable fact that the nominees and winners of the Feitian Award are older."

It's not that veteran artists are bad, but if an award doesn't have any young people nominated for it for a long time, then it's inevitable that its popularity, discussion, and recognition will decline.

In the long run, will it be merely self-entertainment or just working in isolation?

This is actually a recurring issue, but with Yang Du involved this time, the discussion has become particularly heated.

Initially, Yang Du's fans and his closest associate, Orange, cheered and checked in in the comments section, participating in the discussion and contributing to the buzz.

But as time went on, I realized that the topic had moved beyond Yang Du's four nominations and two awards to include industry issues, policies, and the inside story of the awards, so I quickly and deliberately left.

Can't be bothered, can't be bothered.

These high-brow topics are completely out of their league.

Of course, there were also dissenting voices, and soon professional scholars stood up to refute them.

"The Feitian Award values ​​the ideas and artistry of the works and has always been fair and just. Yang Du's nomination and winning of the award precisely demonstrates that the Feitian Award does not discriminate based on seniority."

Young people can win awards as long as their work is of high quality.

So, why are young people unable to get nominated? Is it because the Feitian Awards are ignoring young people, or is it because they haven't yet reached the nomination standard?

Internal factors are the fundamental cause of the development of things. We cannot simply attribute a lack of strength to external factors such as age and system; this is what we should be reflecting on the most.

In the comments section, a user named "京音干饭魂" liked and commented: "Is it possible that it's not that the Feitian Awards have ignored young people, but rather that among the current young people, only Senior Yang Du can meet the Feitian Awards standards?"

He also shared a photo of the main gate of Beijing Conservatory of Music, with a banner hanging on it. The banner was red with yellow characters and was very festive: "Warmly celebrate Yang Du, a senior student in the Composition Department of our school, winning the 62nd Feitian Award for Children's Songs and Ethnic Songs!"

January 1st, New Year's Day.

For people across the country, this is a statutory holiday that's worth going out to play or sleeping in at home, but for the music industry, especially for singers and behind-the-scenes staff at major music companies, today is another big day.

Because the Golden Bell Awards, the most prestigious awards in the Chinese music scene, have officially opened their application channel for this year.

If the Feitian Awards represent the highest recognition within the system, and the Golden Music Awards represent commercial achievements, then the Golden Bell Awards represent industry recognition.

It not only focuses on artistic quality, but also combines commercial success, popularity and the music industry, making it a major event in the music scene.

Whether they are newcomers or established singers, everyone hopes to achieve something at the Golden Bell Awards. Even a nomination is more valuable than a trophy from a random award, and it can make their future career path smoother.

However, getting a Golden Bell Award nomination is not easy.

Thinking this, Yang Du yawned while lying in bed.

He returned to his hometown of Hangzhou. Last night, he participated in the Demon Alliance event and, relying on his financial power, won first place in both the Demon Alliance and the individual competition, ranking among the top in the Immortal Palace. He was very impressive.

So he had trouble getting up in the morning, but with the two Feitian Award trophies he brought home, he could probably be legally willful for about three days. During this time, Weng Shuying would be extra lenient, but if it went on any longer, she would start nagging.

Just as I was hesitating whether it would be better to watch short videos in bed or take a nap, Tao Cheng called.

"Happy New Year, junior! Guess what I want to say?" Tao Cheng's cheerful voice came through the phone.

"Is Director Fang having a change of heart and going to give me a big red envelope as a compensation?"

"wrong."

"Hmm—you got inside information about the Golden Chart Music Awards?"

The Golden Chart Music Awards will be held on the first Friday after New Year's Day, January 8th, which is about a week away.

"Haha, junior, keep pretending. If you can't guess the Golden Bell Awards nomination today, just keep guessing."

Tao Cheng continued with a smile: "Okay, I'm not kidding you anymore. Right after midnight last night, the team submitted all the eligible awards."

"My works have been produced under your name for 26 years. Let's walk the red carpet together at the awards ceremony."

Yang Du sat up and leaned against the headboard: "Senior, you're in too much of a hurry. It's only New Year's Day."

The Golden Bell Awards have the longest application process among the three major music awards, with a two-week application period starting on January 1st each year.

The nomination list is released on January 1st, and the awards ceremony is held every year on the day of Jingzhe (the solar term of the Spring Equinox).

However, considering Tao Cheng's identity as a female singer, Yang Du suddenly expressed his understanding.

Tao Cheng came to the event with "Swallowtail Butterfly" in a grand manner, and her red carpet outfit and makeup must have been prepared months in advance.

"It's a pity you're not a Golden Bell Awards judge yet, junior, otherwise you could vote for yourself," Tao Cheng said regretfully.

"Yes, I'll automatically become a judge after this year's Golden Bell Awards."

As a student at the Beijing Conservatory of Music who aspires to develop a career in the music industry, Yang Du had looked up the rules long ago.

The Golden Bell Awards adopt a peer review system, and the judging committee includes more than 10,000 music industry professionals such as singers, producers, songwriters, arrangers, recording engineers, and mixing engineers.

Becoming a judge is also very simple:

1. Have published at least ten works and been in the industry for at least one year.

2. Recommended by two judges and approved.

Yang Du has already submitted enough works, and finding two judges willing to recommend him wouldn't be difficult; the only problem is time.

However, there is a shortcut in the rules: those nominated for the Golden Bell Award automatically become members of the judging panel.

Yang Du, like Tao Cheng, is confident that he will definitely get a nomination.

From Album of the Year, Production of the Year, and Single of the Year to Best Lyricist and Best Composer, the Golden Bell Awards recognize the behind-the-scenes staff.


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